David Jones Ltd (DJS), one of Australia’s oldest and most recognised department stores was founded in Sydney in 1838 and is a retailer of diversified products ranging from clothes to daily home products. This report’s purpose is to provide the David Jones’ Board and Senior Management advice through the assessment of SWOT, resources, capabilities and strategies with a Balanced Scorecard and Strategy Map as the measurement of the strategies. Part A-1: David Jones Strategic Analysis – SWOT STRENGTHS • Brand Name, Product and Brand Portfolio DJS was the first department store in Australia and its black-on-white hounds tooth was judged one of the Australia’s top ten favourite trademarks in 20061. DJS maintains a wide variety of products and …show more content…
• Business expansion The physical store is an “experiential centre” where customers are able to interact with the brand and although e-retail provides choice, convenience and access, face to face customer service still reigns supreme (business insider article) the physical store plays an important role in the retail industry allowing consumers to touch, feel and take a product home fast. By increasing physical presence, and improving systems and processes, companies will be able to enhance the customer experience. THREATS • Customer income and preference influence Real household disposable income has reflected a downward trend from 2009 to 2013 and household saving did not decrease during 2012, which reduced the level of cash flow meaning store sales will be affected by a decreased level of income remaining for shopping after spending on daily necessities. In addition to this, switching costs remain low for customer changing their preferences because of the diversity of options like Myer, K-Mart or the brand retailer like ZARA and Gucci. • Counterfeit goods market As globalisation brings in new and various products, counterfeit goods also spread quickly. This has a negative influence on local retailers and trademark owners by taking away part of their local market share, taking advantage of the designs of a brand’s
The following financial report provides an analysis of the financial ratios of David Jones with its close competitor in the retail sector, Myer. The financial ratios analyzed include profitability ratios, leverage ratios, efficiency ratios and market ratios for the two companies. The analysis utilizes individual company time-series analysis as well as industry cross-sectional analysis with the aim of determining the competitiveness of David Jones relative to its close competitor Myer.
There is potentially a huge and growing profit pool due to the growth of the middle class and high income people. This means people have more disposable income to spend on retail shopping. This growing profits pool is increasingly affected by the customer service sector as there are more high income people who prefer good shopping experience.
The mass suicides, that took place under the influence of Reverend Jim Jones, can be explained from a sociological perspective. By looking at how the group dynamics played into the outcome one gets a better idea of the whys? of the massacre. The sociological explanation is but one way to explain this horrific event. It is , however, the only one explored in this essay for reasons of concision.
David Jones Limited (DJS) is an Australian retailer tracing its origins back to 1838 when it first opened in Sydney to sell “the best and most exclusive goods” (DJS, 31 Oct. 2009). It has since expanded to become a national retail chain comprising of nearly 40 premium department stores. The subject of this analysis is a strategic business unit (SBU) that is playing an increasingly important role in the company’s future growth strategy; namely the provision of financial services. As the result of a strategic alliance with American Express (AMEX), DJS launched the David Jones American Express (DJA) card in 2008 (ASX Media Release, 20 February 2008). To effectively analyse the value proposition of this SBU and product it is important to
A common misconception about the American legal system is that if one does not do something, then that person cannot be held liable nor found guilty of any crime. The tendency to stay uninvolved can also be categorized as the bystander effect. When we see a crime being committed we are to believe that someone else will help the victim or try to stop the crime. This could be what leads our belief that if we just do nothing then we are free. Doing nothing is a choice and sometimes you can be punished if you choose to do nothing.
The mass suicides, that took place under the influence of Reverend Jim Jones, can be explained from a sociological perspective. By looking at how the group dynamics played into the outcome one gets a better idea of the whys? of the massacre. The sociological explanation is but one way to explain this horrific event. It is , however, the only one explored in this essay for reasons of concision.
The current weak and volatile economic conditions, particularly in the United States and Canada, have impacted consumer spending. These week economic conditions will continue to impact consumer spending and purchasing habits for the foreseeable future. Consumers’
John Lewis is situated in Westfield shopping centre located in Stratford City. The departmental store basically showcases greatest and latest products in context of electronics, beauty, home and fashion. John Lewis has tried to incorporate best ideas in order to create a memorable and pleasurable shopping experience for customers. The brand has even included personal services and delicious foods for all its customers. Special events are even hosted at this departmental store. There are knowledgeable and helpful partners at John Lewis who ensures that customers leave the premises with products aligned with their needs. John Lewis fashion department can be considered as a store within a departmental store. This is a new approach
Counterfeiting is quite the popular industry. That is, it seems as though almost everyone has a counterfeit good these days, or at least a friend or family member does. These unique booths are constantly crowded with people just dying to get the best deal on a knockoff item so they can show it off to their friends as the real thing. However, these people don’t realize the actions they evoke when they support these industries. Most counterfeit industries rely on child labor and human trafficking to
Jones Blair Company, JBC, currently faces a unique challenge in which the upper level management must act in order to maintain its profitability. Jones Blair current market position is in the process of being eroded due to the mass merchandising efforts of companies like Kmart and Sears. In developing their strategy forward, Jones must address two key issues to address the problem statement. First, Jones Blair must determine which marketing medium they will use to access their potential customers. Secondly, they must determine the geographic locations in which
The David Jones is iconic department store in Australian retail industry, but the net profit of David Jones has been decreasing because of the rapid retail environmental changes, unhealthy cultures, and global online attack. The problems of declining net profit in David Jones are creating make it essential to apply the most suitable change management for company.
Smart phones are allowing customers to shop with their phones inside stores; credit cards are accepted via phones vs. cash registers. Technology brings online shopping vs. in store shopping. And, advertising is popping up on smart phones as electronic messages as customers shop based on their location. Service is defiantly the key to keep a customer coming into a department store.
Finally, LVMH must protect its brand against counterfeit and dilution. With the recent expansion of the internet and globalization, availability of products has grown to new heights. In order to keep the brand management that LVMH desires, it must tightly control the availability so not to dilute the market and lower the perception of their brand. Also with the increased knowledge and resources of counterfeiting, LVMH needs to keep a grasp on illegal goods. Not only are the goods becoming increasingly difficult to distinguish real from fake, but the channels of distribution of counterfeit products have increased. Europe customs believe that 75% of counterfeit luxury goods originated in China or Hong Kong. Online stores such as EBay also have seen a large amount
David jones is named as the oldest departmental store in Australia and also it is still operating from its real name. Its first outlet opened in Sydney in 1838 by David Jones. Their mission is to sell the best and most exclusive goods (David Jones 2014).
Furthermore, they offer to the customer the experience to buy in a physical store, compared with Amazon that is one of the strongest competitor, there’s no doubt that the internet, and the mobile web in particular, have changed the way people shop, but there is strong evidence that consumers continue to value the experience of