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- Article Selection Title of Article: “The Role of Fear and Greed in Consumer Behavior: A Meta-Analysis” Author(s): Corinne Low et al. Journal Name: Journal of Consumer Psychology Volume and year: Vol. 24, Issue 1, 2014 Pages: 50-64 Provide longer And deeper answers please:! 1. What was the major purpose or problem described in the article? 2. What were the hypotheses and research questions? 3. What type of sample was used in the study/studies reported in this article? 4. What types of methods were used in the study/studies reported in this article? (for example questionnaires, observations, interviews, experimental manipulations, etc.) 5. What were the results of the study/studies reported in this article? What were the conclusions of the authors? 6. What is your opinion or reaction to this article and the research reported in it? Please describe why you feel the way that you do.subject: Qualitative research method Question-3 What are the effective strategies for assessing and ensuring trustworthiness in qualitative research? Discuss each component. (150 to 200 words)1.1 Create Modelling methods, Experiments and examples for IT in Family Owned Businesses: The study will be conducted using qualitative in accordance with the ethical principles of research, including informed consent, confidentiality, and voluntary participation. Participants will be informed about the study's purpose and procedures, and they will be given the opportunity to decline or withdraw from the study at any time. Confidentiality will be ensured by using anonymous questionnaires and protecting the identities of the participants in the report.
- Marketing FINAL REIVEW QUESTION ONLY ANS NEED ...BUT Right Answer please ....... NO EXPLANIATION thanks QUESTION 11 A company needs to decide about which market segments of a target market to enter so to increase profits. Therefore the company needs is to perform for each market segment, a(n) a. Taxation analysis b. Intellectual rights research c. Cost versus Benefit analysis d. None of the above QUESTION 12 Introducing Switching Costs for the customers in the use of a company's product is a way of a. advertising b. building long term relationships c. minimizing costs d. transaction based marketing QUESTION 13 In the case of a recession, when people's incomes decline, we expect stronger sales for products associated with a. private label/brands b. manufacturer brands c. captive brands d. all of the above QUESTION 14 The assortment of product…Analysis of Journal Article: Fergnani, A (2022) Corporate Foresight: A New Frontier for Strategy and Management, Academy of Management Perspectives, Vol.36, No.2 pp.820-844. It is essential that each concept is defined clearly, accurately, and with excellent detail. It may be useful to critique or supplement the work of the core author by referencing the work of other scholars. Q1. Provide a brief definition of each of these concepts and explain why it is significant for corporate strategic management in 500 words. You might find it useful to supplement this with other scholars’ work on these concepts. The article defines and explains the significance of the following key concepts in corporate strategic management: VUCA environment, Corporate Foresight, Resource Based View of the Firm, Dynamic Capabilities Framework, Absorptive Capacity, Environmental Dynamism, Environmental Complexity. Scenario Planning.Subject: Qualitative research method Question 2: Describe how we can enhance the potential validity (internal and external) of a qualitative research project while: (word limit 150 to 200) (a) creating a research design, (b) analyzing your data, and (c) writing up your findings.
- PART B: Article information Title of Article: Author (s): Journal Name: Volume and year: Pages: PART C: 1. What was the major purpose or problem described in the article? 2. What were the hypotheses and research questions? 3. What type of sample was used in the study/studies reported in this article? 4. What types of methods were used in the study/studies reported in this article? (for example questionnaires, observations, interviews, experimental manipulations, etc.) 5. What were the results of the study/studies reported in this article? What were the conclusions of the authors? 6. What is your opinion or reaction to this article and the research reported in it? Please describe why you feel the way that you do.QUESTION 58 What is the most recent group to be incorporated into product benefits? a. Resource benefits b. Functionl benefits c. Core values d. Sensory benefits QUESTION 59 Why is research critical to marketing? a. To pinpoint whether an economy is production or service oriented b. To determine if marketing activities are effective c. To determine what’s likely to be the next hot trend in marketing d. To determine basic consumer needsPlease provide the following: • STATEMENT OF THE PROBLEM (what is the main problem that needs a solution, a statement not a paragraph or explanations) • OBJECTIVES OF THE STUDY - at least three objectives • ALTERNATIVE COURSES OF ACTION (ACA) -3 alternative solutions that can stand alone/can solve the problem alone
- SECTION A True/False Questions 1. A smart company today takes a proactive stance and communicates the good things it is doing loudly and clearly. A) True B) False Answer: 2. A company delivering messages about its stance on protecting the environment is an example of reputation management. A) True B) False Answer: 3. Sixty-four percent of respondents to a survey recalled the Coca-Cola brand versus 39% who recalled the Ford brand after viewing American Idol. A) True B) False Answer: 4. A Cheerios box containing a small sample package of Lucky Charms cereal is an example of cross sampling. A) True B) False Answer: 5. Experiential marketing involves potential customers interacting directly with the product. A) True B) False Answer:Creative Homework/Short Project Assume that you are the vice president ofmarketing for a firm that markets a large number of specialty food items(gourmet sauces.. marinades. relishes, and so on). Your firm is interested inimproving its marketing management structure. You are considering severalalternatives: using a brand manager strucwre, having product category man--agers. or focusing on market managers. Outline the advantages and di.sadvantages of each type of organization. What is your recommendation?Question No. 1:-(A) As you know what is research design? Write the factors affecting research design.(B) You are well aware about Explanatory research and Qualitative research. Explain these indetails. Question No. 2:-(A) Describe the different steps of report writing in details.(B) As you what is hypothesis, explain the difference between null hypothesis and alternativehypothesis in details.