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Assignment #2: Analyzing the Organizational Structure of Google Inc.
Assignment #2
Raven Walker
Course Number: MGMT 230BDE
Instructor Name: Mr. Nickelson
Columbia College
March 22, 2024
Assignment #2: Analyzing the Organizational Structure of Google Inc.
Introduction:
Google Inc., now Alphabet Inc. since its restructuring in 2015, is a multinational technology conglomerate headquartered in Mountain View, California, USA (Jones, 2010). Founded by Larry Page and Sergey Brin in 1998, Google has evolved from a search engine company to a diversified tech giant, offering a wide range of products and services, including search engines, advertising platforms, cloud computing, software, and hardware products.
General Overview:
Alphabet Inc. operates through various subsidiaries, with Google being the most prominent (Hill et al., 2014). Google's core business includes search, advertising, maps, YouTube, Android, and cloud computing services. Other subsidiaries under Alphabet include Waymo (self-driving cars), Verily (life sciences), and DeepMind (artificial intelligence), among others. With a global presence and a workforce spanning across different countries, Google has established itself as a leader in the tech industry, constantly innovating and expanding its product
portfolio.
Organizational Structure:
Google's organizational structure can be best described as a matrix structure, combining elements of both functional and divisional structures (Jones, 2010). The organizational chart of Google illustrates this hybrid approach, with functional departments such as Engineering, Sales,
Assignment #2: Analyzing the Organizational Structure of Google Inc.
Marketing, and Finance, as well as divisional units dedicated to different product lines or services, such as Search, Advertising, Cloud, and Hardware.
The functional structure within Google ensures that employees are organized based on their expertise and skills, allowing for specialization and efficiency within departments (Jones, 2010). For example, engineers are grouped together in the Engineering department, while marketers work in the Marketing department. This functional arrangement facilitates knowledge sharing and collaboration among employees with similar skill sets.
On the other hand, the divisional structure at Google is evident through its various product lines and services, each operating as semi-autonomous units under the Alphabet umbrella (Hill et al., 2014). Each division, such as Search, Advertising, or Cloud, has its own set of teams responsible for product development, marketing, and sales. This divisional setup enables Google to focus on specific market segments and tailor its strategies according to the unique needs of each division.
Organic vs. Mechanistic Elements:
Google's organizational structure exhibits characteristics of both organic and mechanistic structures (Grant, 2016). The functional departments, with their clear hierarchy and specialized roles, reflect mechanistic elements, emphasizing efficiency, control, and predictability. However, Google also embraces organic elements, such as flexibility, innovation, and adaptability, particularly within its divisional units. The matrix structure allows for cross-functional collaboration and decentralized decision-making, fostering creativity and agility within the organization.
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- For this assignment, students are asked to simulate the creation and operations of their own multinational corporation (MNC). Students will work in groups of five (5) and are required to justify the form of their own MNC, based in the Caribbean, which trades with a country outside of the Caribbean region (other than the USA). Students will then examine issues related to foreign exchange management within their multinational corporation. At the assigned date all groups are required to present their findings via Zoom. This group assignment and presentation should address the following: 1. The form of MNC that the business takes, that is, franchising, licensing, and exportation of a product sold through a distributor, etc. The rationale behind using this form of MNC should also be given. 2. The main foreign currencies that will be used in the business. 3. The foreign exchange exposure of the company and how the company plans to manage this exposure.arrow_forwardEthical Assignment Ethics Assignment MGMT 362 Description of Assignment used for Assessment: Ethics assessment consists of two mini-cases that students must apply ethical principles taught in the CBA. Please read the following two mini cases and answer the questions related to each case in detail. Mini Case 1: As firms struggle to compete in the global economy, many have downsized. Downsizing is the process of cutting resources to get more done with less and thereby increase productivity. In some firms, the positions formerly held by full-time employees are filled by part-time workers. Using part-time employees saves companies money because such employees do not receive any benefits (e.g., health insurance), in contrast to full-time employees, who are entitled to benefits. Walmart is known for maintaining a very high ratio of…arrow_forwardThis case describes one company's approach to establishing a project portfolio management capability. It focuses on the practical methods used by United Illuminating Company (UI), a regional distribution utility that provides electricity and energy-related services in Connecticut, to migrate from a traditional functionally based project environment to a dynamic, crossfunctional business environment that manages projects for strategic advantage. The migration period addressed is approximately one year, which is the time it took to establish the fundamentals of Project Portfolio Management (PPM) into the organization. In the spirit of the continuous improvement approach to business, this effort is still in progress.UI, as a public electric utility, is transitioning to become a vital player in the new deregulated utility environment. In 2000, UI's senior management recognized that sustaining shareholder value called for improvement of business processes and the proper selection,…arrow_forward
- Purpose of This Assignment The Ethics and Social Responsibility competency addresses how to evaluate ethical dilemmas and formulate a defensible resolution. The final assessment for this competency is to write a paper that addresses stakeholder analysis, rules for ethical decision-making, ways to cultivate an ethical corporate culture, business sustainability, and Return on Investment (ROI). Ethics and Social Responsibility Final Assessment: Outline & Rubric In your paper, you should identify the various ethical dilemmas and identify the stakeholders involved in the dilemma. Since the stakeholders have different roles and responsibilities, you should analyze the ethical dilemma(s) from their perspective and identify how the ethical dilemma affects them. You are expected to synthesize what you have learned about ethical decision-making, as well as the “rules” and relevant theories of ethics and the importance of business sustainability, and apply that knowledge to this situation. Item…arrow_forwardTMC Announces Changes to Executive Structure, Senior Professional/SeniorToyota City, Japan, December 3, 2020―Toyota Motor Corporation (TMC) announced today that it intends to implement changes to its executive structure, senior professional/senior management employees, and organizational structure effective January 1, 2021.To respond to severe changes in the external environment, TMC, based on its basic policy of appointing the right people to the right positions based on the achievements and experience of each person, has been swiftly and continuously innovating its executive and organizational structures.This year, in addition to clarifying that operating officers are responsible for looking over management of the entire company as chief officers in close coordination with the president, TMC is further innovating by refreshing its operating officer lineup in response to management challenges as they arise, the path that the company should take, and other factors, and is positioning…arrow_forwardTMC Announces Changes to Executive Structure, Senior Professional/SeniorToyota City, Japan, December 3, 2020―Toyota Motor Corporation (TMC) announced today that it intends to implement changes to its executive structure, senior professional/senior management employees, and organizational structure effective January 1, 2021.To respond to severe changes in the external environment, TMC, based on its basic policy of appointing the right people to the right positions based on the achievements and experience of each person, has been swiftly and continuously innovating its executive and organizational structures.This year, in addition to clarifying that operating officers are responsible for looking over management of the entire company as chief officers in close coordination with the president, TMC is further innovating by refreshing its operating officer lineup in response to management challenges as they arise, the path that the company should take, and other factors, and is positioning…arrow_forward
- Avondale Industries’ training and development office was asked to develop and implement a training program for its engineers located in its Bengaluru, India site. The program was developed in conjunction with several managers in Bengaluru who needed to improve the flow of their projects, many of which were not delivered on time. The managers felt that project management training would help their engineers develop the skills needed to understand the importance of time management, setting of goals and objectives, and prioritizing their goals to assist in making better use of their time. The training was delivered as requested, but three months later the managers reported they had seen no improvement in meeting project delivery deadlines. Which statement best explains why the training was not effective? Cultural differences were not accounted for when the training and development team organized the training and was thus not effective. The engineers relied too heavily on…arrow_forwardA group of employees at Spruce Paper Company recently finished a major project that involved multiple departments, from creative to distribution. The goal of the project was to develop a new line of holiday cards. RITA Rita has been leading the project from day one. She is a senior member of the marketing team and has been with the company for 15 years. Rita is responsible for managing multiple departments composed of diverse team members with a variety of backgrounds and skill sets. It is ultimately Rita’s responsibility to set goals for the group, delegate tasks, and ensure the project is finished on time and within budget. Although Rita values the varied opinions, experience, and perspectives of all her team members, she tends to rely heavily on the expertise and opinion of Nimish. Because they have worked together in the past, she trusts him and gives him a lot of responsibilities. Rita relies heavily on Nimish to deliver progress updates on tight deadlines.…arrow_forwardThis exercise tests your ability to come up with a detailed and elaborate Business Case for a project. One of the main responsibilities of an IT Project Manager is writing and defending Project Proposals, that is, justifying the need for the project. You need to explain the organization’s need(s), the current situation, and why your proposed solution will workAssume that you wish to import a 14-seater Public Service Vehicle (PSV) to ply route 14 (Town-Nairobi West-Madaraka) of Nairobi City. You need to compute the Total Cost of Ownership (TCO), that is, the cost of purchasing and maintaining the vehicle including the regulatory requirements. You are expected to take a loan at the prevailing rates and spread it as you wish (based on your assumptions-show the calculations). You then calculate projected income expected from the “Project” (again based on some assumptions which you need to state) and give a realistic position about the viability of getting into this “project”. You earn…arrow_forward
- Assignment Description and Instructions: The global outbreak of COVID-19 has had an impact on education and created new investment opportunities. A group of billionaires is considering investing in higher education in the Caribbean, which includes all post-secondary and tertiary institutions, and has turned to the budding entrepreneurs of MGMT2224 to provide them with the necessary industry information. Your task is to conduct research and write a report on the Higher Education industry in St.Vincent and Grenadines so that the billionaires can decide whether to invest in a new higher education institution. 1. Executive Summary. This should be a one-page summary assessment of the higher education industry in the chosen country. Briefly state your recommendations that would help the industry advance. 2. Industry Analysis. Within the Industry Analysis, use all the following subheadings (followed by sufficient and well-cited analysis): Political Factors (links must be made to the higher…arrow_forwardPlease answer the below question. This is a Project Management question to please answer as such. Assume that you have been selected as part of a group and hired by the FAO to manage this FAO Funded Aquaponics Project described in the article (above). You are allowed to make reasonable assumptions. Question: Develop an initial stakeholder register and outline the communications and engagement strategies for each group of stakeholders (with a minimum of 5 key stakeholders). FAO-Funded Aquaponics Project Launched In Barbados Barbados GIS – The United Nations Food and Agriculture Organization (FAO) has collaborated with the Ministry of Maritime Affairs and the Blue Economy, and local business Adams Aquafarms, on a project to train persons in aquaponics. Aquaponics is a sustainable way of integrating land-based fish farming with plant production. Both are placed in a tank, and the set up allows for them to coexist, with the waste produced by the fish fertilizing the plants, while the…arrow_forwardYou may need to use the appropriate technology to answer this question. The product development group at Landon Corporation has been working on a new computer software product that has the potential to capture a large market share. Through outside sources, Landon's management learned that a competitor is working to introduce a similar product. As a result, Landon's top management increased its pressure on the product development group. The group's leader turned to PERT/CPM as an aid to scheduling the activities remaining before the new product can be brought to the market. The project network is depicted in the following diagram. Start Activity A B с D The activity time estimates (in weeks) are listed in the following table. Optimistic Most Probable Pessimistic E F G H I J 3 3 4 2 7 6.5 4.5 6 2 A 4 B 4 3.5 5 3 10 7.5 6 F 7 E 5 2.5 D H 5 7 6 4 13 11.5 7.5 14 6 6 J Finish (a) Develop an activity schedule for this project and identify the critical path activities. (Enter your answers as a…arrow_forward
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