Explain The Corporate Social Responsibility Of Starbucks

Starbucks prides itself on making a commitment to ethics and sustainability. One of its efforts towards that commitment is creating the Shared Planet website, which focuses on Starbucks efforts environmental efforts along with community involvement. The site provides timelines and updates as the company achieves their social responsibility goals (Ferrell, Fraedrich, & Ferrell, 2015). Starbucks focus on business ethics and social responsibility has the ability to provide financial advantages for the company. In recent history, Starbucks set out a goal to ethically source 100% of its coffee by 2015 (Ritter, 2014). While these efforts have to be accurately accessed to ensure that it is not only socially and environmentally safe, all decisions

Many believe that business entities should have an ethical duty to be socially responsible, to work towards increasing its positive effects on society while decreasing its negative effects. Many organizations look for opportunities to be socially responsible while also creating shareholder wealth.

The expectation that businesses behave responsibly and positively contribute to society all while pursuing their economic goals is one that holds firm through all generations. Stakeholders, both market and nonmarket, expect businesses to be socially responsible. Many companies have responded to this by including this growing expectation as part of their overall business operations. There are companies in existence today whose sole purpose is to socially benefit society alongside businesses who simply combine social benefits with their economic goals as their company mission. These changes in societal expectations and thus company purpose we’ve seen in the business community over time often blurs the line of what it means to be socially

Starbucks desire as the leader in the specialty coffee industry is to be acknowledged for its responsibility to coffee farmers and their families to improve their well-being. The corporation’s primary stakeholders are broad organizations such as, coffee trade associations, suppliers, and groups with interest in sustainable coffee production. Including non-profit groups focused on human rights, social justice, and environmental issues. Other stakeholders include governmental agencies such as, U. S. AID (Starbucks Corporation, 2010).

Starbucks is a company where social responsibility and ethical practices is one of their major concerns. Their mission statement that has laid out the guiding principles states that their guidelines of keeping people first and profits last will be a part of their culture and they try to live by them every day. These guiding principles and their mission statement has been in order of the company primarily because of the visions of Starbucks chair and founder Howard Schultz. The basic concern of Starbucks of social responsibility in its overall corporate strategy has a lot to do with the visions and goals of Mr.Schutz. His main aim is to balance social consciousness and profitability. He is true believer that ethical companies do better in

Starbucks is committed to being social responsible. They have created a strategy based upon three pillars: Community, Ethical sourcing, and the Environment. Star bucks begin their business in 1971, since beginning their business the company has focused on responsibility and ethically change.

In today’s business world, companies have changed. Companies are looking to adjust to their business and community expectations by making changes in the technological machinery and devices they use to reduce the company’s negative environmental impact. In order to sustain economic businesses, companies should not only concern about the financial benefits, but also ethic firms have to care about people, society, and the environment as well (Elkington 72). A portion of their profits goes to programs in charge of reducing any negative effects and promoting sustainable and social development. This social responsibility has been implemented with the purpose of satisfying the company’s and the community’s necessities in order to create a good and long-term win-win relationship. Corporate Social Responsibility (CSR) is becoming essential for today’s company’s success. Corporations have the obligation of developing strategies that will benefit employees, customers, and the community. Today we will focus on how Starbucks has made use of its corporate social responsibility to succeed in the business world and how Dunkin Donuts is still trying to stay in the market. After oil, coffee is the second most valuable commodity in the world. More than 50 percent of Americans drink coffee everyday — three to fourcups each, more than 330 million cups a day and counting (Neal).

According to World Business Council for Sustainable Development, “Corporate social responsibility is the continuing commitment by business to contribute to economic development while improving the quality of life of the workforce and their families as well as of the community and society at large”. A social responsible company may be defined as a company which integrates and takes in active parts the social and environmental concerns of one’s community and society. Acting in a socially responsible manner is more then just an ethical duty for a company nowadays, it is something that essentially has long term interest in both the company and the community. The motive is to produce economic value for the company but as well for the society as

Starbucks has been around for more than four decades, and from the very beginning it has worked hard to operate in an ethical manner. Starbucks ranked as Fortune Magazine’s fifth most socially responsible company in 2012. There are a number of good reasons for the high ranking. The company looks for better ways to develop sustainable production of its coffee. It has set in place some guidelines it calls C.A.F.E Practices, ensuring environmental leadership, economic accountability, and product quality. Starbucks also supports Ethos Water, which provides clean water to more than a billion people

In this current economic Era, it has become more evident with time, that being someone who is ruthless and unmoral is more popular, moral, profitable and more essential to being successful. This is the known motto of many of the big cooperate heads, they do this so they can far exceed their goals. Goals of making the highest profit by any means. But not all Big corporations are like this. We now have companies like Starbucks that are setting a new standard towards being Socially Responsible and globally conscious. Starbucks has been known to make huge amounts of profits over something as simple but yet so complicate as a cup of coffee. Starbucks is hugely involved towards bring social justice into its supply chain and while doing so also want to have a positive impact in the communities they enter. Starbucks isn’t the only company that’s doing something different, then the set path of “success” all ready drawn out by others.

In this era of sustainable development, companies have realized the importance of adopting a corporate social responsibility and contributing their part in the development of environmental sustainability in the community that they are a part of. However, what is interesting to note is that many companies have found the

On its website, Starbucks professes to fulfill its environmental mission statement as well by understanding environmental issues and sharing information with its partners; developing innovative and flexible solutions to bring about change; striving to buy, sell and use environmentally friendly products; recognizing that financial responsibility is essential

Approaching Coffee and Farmer Equity (C.A.F.E) Practices, Starbucks pays for the farmers through the proof of total expenditure, which ensure that those farmers earn profits, providing them loans. Then, its labor force is facilitated in their works while improving safety, fairness and working conditions. Moreover, Starbucks tries to be a leader in terms of environment when reducing the water used in its supply process, saving energy, researching in renewable energy. Those are the best practices in ethical sourcing to ensure for an ethical supply chain (http://www.starbucks.com/responsibility/sourcing/coffee)

Starbucks is an extremely popular chain coffeehouse that originally began in Seattle, Washington in 1971. Starbucks currently has over 17,000 stores and its mission is to “inspire and nurture the human spirit – one person, one cup and one neighborhood at a time” (Starbucks 2017). Starbucks utilizes it mission statement through various CSR strategies. CSR stands for Corporate Social Responsibility. CSR is a method that businesses can utilize to benefit society. Corporate social responsibility (CSR) focuses on many types of stakeholders and outcomes, including stakeholders outside of the organization and outcomes that go beyond financial results (Aguinis 2017). According to the Starbucks website, Starbucks announced a set of ambitious goals,

Generally, organizations are concerned with giving back to the society in order to appreciate the contributions of the host community to their growth, sustainability and survival according to Oko & Agbonifoh (2014). Using this as the basis of their operations, corporate alertness is increasingly being given to corporate social responsibility philosophies. Most business organization thus work on the idea of maximizing the positive effects of their operation on the society as the negative impacts of these operation are minimized - Farrell and Fraedrich (1997). This is the thrust of corporate social responsibility as considered an obligation among businesses in the advanced societies of the globe.