Focus Group Training Plan

The focus group (a less formal forum) included a medical doctor, two residents, two community members, two family members of the residents, nurses, director of nursing, the administrator, a member of the board of the directors, an IT specialist and human resource personnel. A focus group is a specialized group interview in which group members are not told exactly what the interviewer wants to

A focus group can be defined as a group interview- centered on a specific topic and facilitated and co-ordinated by a moderator or facilitator- which seeks to generate primarily qualitative data, by capitalizing on the interaction that occurs within the group setting. The idea behind the focus group method is that group processes can help people to explore and clarify their views in ways that be less easily accessible in a one to one interview. While the focus group opens up exciting analytical possibilities, it also gives rise to a number of potentially problematic issues in this respect.

Based off of their indicated availability as well as mine, I will schedule a time and day for a focus group. To confirm the focus group meeting, I will send an email or text message to each student with the time and day I selected. Two days before the scheduled focus group meeting, I will send a friendly reminder to all participants either by email or text message. During this time, I will continue transcribing and

A total of two 90-minute focus groups will be held. Each will take place Tuesday, September 15, 2015, noon – 1:30pm at the Hawthrone Bed & Breakfast. This location was selected because it’s easily accessible to all participants. The enclosed patio of the Hawthrone Bed & Breakfast offers privacy, a fire pit and comfortable seating arranged in a circle. The trees, flowers and serenity water fountains create a relaxing environment for open honest

Flexible and inexpensive, focus groups consist of six to ten participants (Hartman, 2004, p. 408). Additionally, a moderator guides the discussion among its panel members that allows researchers to observe real-time verbal responses and nonverbal cues (Hartman, 2004, p. 402; Cooper & Schindler, 2014, p. 160). Focus groups moderators also have the ability to introduce new ideas to gain a greater understanding of concerns from respondents (Hartman, 2004, p. 402). However, a concern with focus group is the lack of anonymity due to the face-to-face participation.

This article represents a focus group type of qualitative research. According to Qualitative Research Consultants Association (2015), in focus group qualitative research, a group of individuals who share a need, life circumstance, or habit relevant to the research issue(s) at hand are led in a discussion by a modulator. The focus group discussions often include between two to ten respondents, and are often held face to face. They can also be conducted remotely through videoconferencing, teleconferencing, or

A focus group is similar to that of an AA meeting. For example, a researcher can gather subjects that have problems abusing alcohol and analyze the written information during the whole interview process. This can relate to a narrative analysis where the subjects share their perspectives in their own words. Through these methods, a researcher can gather information about the possible social influences that the person is explaining.

UThe strategy used to enrich focus group participation, comprised of involving individuals who were homogeneous, in the since that they were closely related in age, education level and socialization. Of the participants, one was an African American male and two of them were Caucasian females, all enrolled in a Bachelors degree program, at Texas State University, and socially familiar with one another. The participants consisted of 3 enrolled Undergraduate students, ranging between 19-21 years of age.

Bloor, Michael, Jane Frankland, Michelle Thomas, and Kate Robson. (2001). Focus Groups in Social Research.

Thank you for your participation. Your participation is voluntary and the statements made in the focus group interview have no relationship to or influence on your current or future study or your work and responsibilities. Your participation in this study will be kept confidential by the researcher.

Group facilitators were faculty and staff from the university health center, trained to facilitate and lead groups. These focus groups met for 75 minutes, during that duration the men discussed a wide range of health concerns that included physical, emotional, and social issues, body image and substance abuse.

Focus groups: Discussion of selected members (a mix of parents, teachers, academicians and psychologist) in a focus group will help the company gain insight about what the customers are think and how they perceive the product (Kotler, 2000). This will also help in identifying any gaps between the product presently available in the

Groups of fewer than 8 are unlikely to generate the momentum and group dynamics necessary for a successful session, while groups of more than 12 members may be too crowded and may not be conducive to a cohesive and natural discussion . Participants for a focus group discussion session are selected in a manner that they have certain characteristics in common (such as socioeconomic status, demographics, and lifestyle factors) that relate to the topic of the focus group. They gather together to discuss a specific issue with the help of a moderator in a particular setting where participants feel comfortable enough to engage in a dynamic discussion for one or two hours. It is important to note that commonality among group members avoids interactions and conflicts among group members on side issues . Thus, a female focus group should not combine young adolescents, young mothers, and elderly women because their lifestyles are substantially different. Moreover, it is important to consider the cultural and social context of where the focus groups are being conducted. For instance, in Bangladesh, separate focus groups need to be conducted for males and females, as mixing the two genders in a single discussion session, would often yield minimal to guarded to zero responses

Focus groups are a prominent method of enquiry, regularly used within the field of social science and in particular, qualitative research. The focus group practice involves a number of participants having an open discussion on a specific topic, set by a researcher. The researcher acts as a moderator to aid discussion by using probes to collect desirable data. This process is recorded and transcripts are used to interpret and analyse given information.

IV. The quality of a successful focus group data is dependent on skills of the moderator. Therefore, one needs a skilled moderator to conduct this method which results in incurred costs.