Kudler Fine Food Setup Design Process
Linda Lonkert, Wilson Naneng
WEB/236
Linda Greene
Kudler Fine Food Setup Design Process
Introduction
In this paper we will evaluate the Kudler website and make some recommend some improvements. Kudler Fine Foods website has strengths and weaknesses and we will evaluate the existing site and purposes improvements for redesigns while building on the strengths of the current sites. The following specifically addressed design are the style and artistic quality used on the website, navigation of the site, marketing strategy, performance of the whole site, e-commerce capabilities, the web community as a whole, and layout of the site.
Review of Current Site
The current site
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From here we will be able to streamline the process for the users to get from one link to another link enabling the user to navigate the site easility. There are many aspects we must look at when we are gathering this information to allow for the best information provided to the customer
We will be doing some information gathering to makes sure we are doing the right thing by the company. This will allow us as the developers to utilize the tools for the company and the users to use the best quality product.
Dreamweaver
Original Site
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Prototype of Homepage
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Diagram 1-Prototype of First Page
Diagram 1 shows the prototype of the home page of the Kudler Fine Foods. This is the first prototype of the new updated site we suggest.
Prototype the Secondary Page
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Diagram 2- Prototype the second page
In diagram 2 we show the prototype of the suggest page two of the website as you can see we suggest that the links be located at the left hand side of the screen. The prototype keeps the site consistent. We will be changing the style of the writing to make the site look more elegant to stay in tune with the garment food they serve.
Reference
Williams, M., & Tanner, D. (2008, October 28). Website development: get the
convey the information to the sales and marketing division to provide an opportunity to plan future marketing strategy. The ability for Kudler Fine Food to expand its business is part of the successful implementation plan with the potential of adding software and hardware as the need arises.
After reviewing the Kudler Fine Food network, a major network overhaul will need to bring the network up to par with the latest technology. If Kudler Fine Foods is not able to upgrade their systems then they will fall behind the technological curve and will not be able to compete with other companies. Kudler needs to do the upgrade not only to keep up with the advances with network systems but needs to install the proper systems to increase profits. If Kudler does not do constant upgrades then they will be forced to pay a larger amount for the larger upgrades in the future. It is vital to install the proper systems that will have the longevity and the capability for future network expansion without having to spend money on unnecessary upgrades.
Kudler Fine Foods demonstrates compassion for the environment and its surrounding community. The company engages in the area food bank through contribution of its “day-old perishables” to the less fortunate. Kudler Fine Foods is an advocate of nonprofit groups and a supporter of local events. Kudler Fine Foods’ actively supports the art of “organic farming” because natural grown fruits and vegetables help in the protection of the environment. Kudler Fine Foods maintains its commitment toward continuing excellent relationships between its suppliers. The Kudler Company has meetings with each of its suppliers periodically to ensure the working relationship remains valuable toward both parties. Finally, Kudler
Kudler Fine Foods is a growing company striving to provide its customers with the finest foods and ingredients possible. To serve their customers even better, Kudler has implemented an Internet website to expand their business. Although this is an excellent idea, their current website is lacking in several areas. Our team of computer software specialists will examine Kudler's webpage and examine all of the benefits and some of the drawbacks that it currently offers. We will then submit our proposal of a new website with an intriguing new look to attract new potential customers and encourage existing customers to venture into cyberspace. There is a
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Times are changing and stores like Whole Foods and Trader Joe’s are becoming more popular. People are looking for healthier options and Kudler is not focused on that area. “Our customers are focused on the cooking and dining experience rather than the health conscious lifestyle” (Strategic Plan, 2003). There should be some diversity at Kudler without losing the focus that has made them successful. Assuming that stores are more focused on the types of food they carry rather than the gourmet experience is also a mistake. As a food retail business, the store should cater to a variety of tastes, so that it does offer that great cooking and dining experience for everyone.
Hunting for the correct information is not a problem with the University of Alabama in Huntsville’s (UAH) website. While some websites lose their users among clutter or badly named tabs, UAH’s website keeps their visitors interested and on track. Since these visitors are usually families exploring the school, it is important to have an efficient website. Without this efficiency, a prospective student could be deterred from further pursuing the school. As a college website that provides information and services to prospective students, current students, and parents, the University of Alabama in Huntsville’s website successfully contains pleasurable design, vibrant readability, and fluent navigation.
Kudler Fine Foods has a management team that is exceptionally strong. This not only improves the interpersonal relationships amongst the employees, but is also motivates the employees as they feel they are part of every success of the business. The company also offers a wide range of quality fruits, wines, vegetables, and fruits to its clients even in China. As a consequent of this diversity, the company attracts customers of different needs. Furthermore, the virtual site for Kudler are situated in China will enjoy favorable economic conditions, hence making their products affordable. Besides, the firm is customer oriented. It has attained a level of attracting and retaining its customers thanks to impeccable reputation and greater customer satisfaction (Apollo Group, 2007).
The aim of this report is to critically analyse the architecture of the website www.flinders.ed.au. The information gathered from the analysis will be used to devise solutions to problems with the website. The technique of examination for the website was to thoroughly
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This plan aims to ensure that Kudler Fine Foods’ (KFF) marketing plan is consistent with the demographic data and psychographic data that have been researched by the company in the past. This memo will go into detail about how to create a marketing plan that is consistent through the various media used in their marketing strategy and why it is important in terms of demographic and psychographic data collected. This plan’s goal will be to ensure effective branding across all platforms of advertising media and to provide successful branding within the targeted consumer market.
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