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Research Paper On Taylor Swift

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Even though records sales were depressed, Taylor Swift was selling millions. One of the main reasons she keeps sales so high is by appealing to her fans. She uses social media to her advantage by creating relationships with her fans. She is known to connect with fans over instagram by giving encouraging and congratulating messages to her fans. Her unique reputation for caring and embracing the haters makes her more popular. Swift does not use ghostwriters and personally communicates with her fans. She has lunches and private concerts with children and teenagers who have terminal illnesses like cancer. She also used social media to give hints to her fans about an upcoming album release. Swift increased followers and interest for the album

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