Snow Protek Ltd Case Study

Case Study of Boots Plc Boots Plc have various kinds of stakeholders in their business who do various kinds of jobs suitable for which group there are in. Like any other Plc their stakeholders at least have a say in the business depending their role. E.g. shareholders have a bigger say than the employees who have very little say in the business. Boots Plc have the following external stakeholders in their businesses that play different roles between them are: - Ø Pressure Groups

Low brand awareness -, Advanced Materials Inc. needs a strong financial effort to make prospective customers familiar with the brand

The authoritative guidance for asset impairment is to ensure that impairment is recorded and dealt with as depreciation. The scope of the standard is writing off of assets and depreciation. According to the guidance of 360-10-35, it address how long-lived assets that are intended to be held and used in an entity’s business shall be reviewed for impairment. The impairment loss can only be recognized if the carrying amount of a long-lived assets is not recoverable and

After calculating the fair value of Snowy Ridge’s assets it was necessary to test for impairment. Impairment was tested by comparing the carrying value of each asset to its fair value (see table 2). The carrying value of marketable securities as of June 30th was $4,500,000. The current fair value of marketable securities was found to be 4,565,000, a positive difference of$ 65,000. Changes in marketable securities are reported even without impairment, thus an adjustment was made (see table 3). The carrying value of the mountain division as of June 30th was $12,360,000. The current fair

Intangible assets are one of the most significant items in Myers financial statement. It consists of goodwill, brand names and trademarks, software and leases. AASB 136 Impairment of Assets requires Goodwill and some of the brand names that are indefinite useful life to test for the impairment. In Myer, there is no impairment loss. Furthermore, the accumulated amortisations of the other intangible assets are shown in the table X have a total value of $73585 thousand. According to AASB 117 Leases, the total rentals leases over the leases term are being expensed on a straight-line basis. In contrast, Myer’s competitor David Jones has only two intangible assets goodwill and software. The accumulated amortisation for software is $28808 thousand which is shown in the table X and it is the total value of accumulated amortisation.

Uniqlo’s advantage is its resources of its brand name, making it an intangible value for the business Groucutt, Lydley and Forsyth 2004, p. 285).

Polysar Limited is Canada’s largest chemical company. Its Rubber Group accounts for 46% of Polysar’s sales. The primary products for this group are butyl and halobutyl and the principal customers for these products are tire manufacturers. The rubber Group has two divisions: NASA (North America & South America) and EROW (Europe & elsewhere). There is product transferring between NASA and EROW and the Vice President of NASA is required to present the performance results to the Board of Directors and explain why the bottom line is lower than expected.

As one of the leading all-terrain vehicle (ATV), motorcycle, and snowmobile manufacturers, Polaris has been operating for over 7 decades. Headquartered in Medina, Minnesota, Polaris has had over 4.5 billion dollars in 2017 annual sales (Polaris Industries, Inc, 2017). They employee over 10,000 people with 2,500 dealers worldwide (Polaris Industries, Inc, 2017). This Strengths, Weaknesses, Opportunities, and Threats (SWOT) analysis considers the internal and external factors that will ensure the success of Polaris. Polaris has been identified by having strengths in manufacturing, positive sales growth, and acquisition of rival businesses.

Branding is critical to a successful new product launch because brands better allow a customer to identify a firm and judge the product’s quality. Brands benefit the firm in that they secure competitive advantage, allow for a price premium over competitors and create strong brand loyalty (module 7A). All of these factors are critical to a product’s final identity and the connections that consumers will associate with it. Consumers also tend to associate an added benefit with successful brands. This is known as brand equity (module 7A). Svedka had established their brand identity early on. They wanted to be known as high quality vodka at a relatively inexpensive cost.

This gain value and addresses a key decisive achievement factor in the industry (Grant,2010). As position is important to offer convenience and a deep assortment, An extra unique intangible resource would be their brand representation and customer loyalty, this is vital since it can attract or attract consumers and it could be necessary to build the brand image .

Unlike other restaurant operators, KRISPY KREME does not amortize, or reduce the value of those assets, on its books over time. An enterprise shall amortize intangible assets from the time when it is available for use to the time when it is not confirmed as the intangible assets any more. 4 Not amortization means that the KK would not require its franchisees to pay any fees while using the intangible assets.

Identifiable intangible assets with finite lives are carried at cost less accumulated amortization and adjusted for

The first alternative is to reduce price in the entry–level paper to compete with private labels. From the case, it indicated that the retailer’s margin are 20%. Also this target customers are already driven by big companies such as Procter & Gamble and Kimberly-Clark, who can generate higher operational efficiencies as a result of their large global business. In addition, lowering the price would not consist with the value of the Renova brand as a pioneer in the product innovation field. Firms should consider not to overinvest in the area that wouldn’t reveal its strengths and generate revenue. Ultimately, to do so would have negative impact on brand image and make it difficult to implement long-term goal.

Although brands do not solely refer to businesses and their products or services (e.g. charities, countries, celebrities), this essay will discuss their relevance to profits with regards to business operations unless specified. Where most companies must at some point make a decision (consciously or unconsciously) whether to brand their company or not, that question is often rhetorical. Brands are established whether the marketing manager says they should or not. The decision really is whether to implement conscious brand management within the business or not. That is the difference between a strong brands and weak brands. Where

Management- The financial position of the brand is weak, which puts the brand image at a risk, and also makes the earnings thinner.