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Social Media And Its Effect On Society

Decent Essays

There are around 7.2 billion people on earth, of that 7.2 billion, more than 2.1 billion people have social media accounts. Various social media types include but are not limited to Facebook, Instagram, Twitter and Snapchat. The actual definition of social media is a website or application that allows users to create and share content or participate in social networking. Social media is extremely useful in the business world and with personal expression but at the same time it also acts as a barrier between people, so things like cyber bullying and stalking or much easier to do. One benefit of social media is that it allows for businesses to target specific audiences. These businesses can narrow down their main audience so they can more effectively advertise. For smaller businesses, social media could help them start off. It is an easy way for people to see what you are selling without too much trouble. Since social media is so common, it is easy to target a unique group and perhaps grow the business in the process. Social media is also useful for keeping in contact over distances. It allows family, friends, loved ones and sometimes just a casual acquaintance, to stay in touch and see what is going on in each other’s lives without having to call or visit every time something little happens. Keeping in contact with people helps the relationship because instead of just not talking or connecting at all, they now have the ability to keep that bond even over long

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