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The Impact Of Globalization In The Apple Industry

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The industry that I chose to write about is Apple, I chose this company because I am most familiar with it being that I have an iPhone and we also brought an iPad for my son so you can pretty much say that we have been in the apple family since they have hit the market. Apple is continues to improve their products each year to be able to keep up with everything that is going on in the world and also to be able to compete with their competitors. Each year they upgrade new ideas to their products, sometimes it’s hard to keep up with the many products that they have. The definition of globalization explains that a concept in which the different economies of the world unify with each other by reducing the barriers like of international trade, related to export and imports. Globalization focuses on maximizing the economic efficiencies of the countries that are related to services, products, and manufacturing. It also develops and foster international relations and competition. “Croteau, Hoynes and Milan (2011) say globalization “involves a number of ongoing interrelated processes, including the internationalization of finance and trade (p. 326).” Due to the development of globalization, Apple increased its profits. In America’s earlier years, the car was a key to the U.S. economy. Today, a new economy structure has emerged in part due to Stew Jobs (former CEO of Apple) who helped lead the U.S. technology market to the top (The New York Times, 2011). Apple has been seizing

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