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- Please answer question 3.1 and 3.2 3.1. Identify the various objectives of marketing departments and provide an example for each. 3.2. Discuss the concept ‘Market segmentation’, including the types of segments.c. Marketing intelligence and marketing research are used by marketers to make informed decisions. Explain the difference between both concepts?1. Definition trends of marketing. 2. Definition problems of marketing. 3. Definition market gaps of marketing.
- 4.Define market segmentation and discuss its related strategies.1. What is a target market? Why is it important to know the target before creating the marketing mix?Explain what type of segmentation your company might use for its market and describe who their target market is. Assignment should be double spaced, 12-point font
- 4. When would a good marketing researcher use closed-ended versus open-ended questions? Justify your answer.1. What are the requirements for effective segmentation? Give the meaning and importance of each and an example of each. 2. What is target marketing and its importance? Give an example of it.1. Definition of market segmentation. 2. Difinition of market targeting.
- 1.Assume that you are a Marketing Manager and your company wants you to deploy an efficient Marketing information system. Explain how marketing intelligence will help in collecting information?3. 4. What is the difference between customer satisfaction and customer loyalty? What is marketing management?A microwave oven manufacturer wants to develop a market segmentation in the market. Suggest some possible market segmentation. a- Discuss the Marketing techniques to identify the customers? What would you do if the target market was teenagers? Techniques?