Corporate social responsibility (CSR) is a type of business self-regulation with the aim of being socially accountable. There is no one "right" way companies can practice CSR; many corporate CSR initiatives strive to positively contribute to the public, the economy, or the environment. In today's socially conscious environment, employees and customers place a premium on working for and spending their money with businesses that prioritize CSR. Critically evaluate the extent to which Strathmore University can benefit from corporate social responsibility. In your response recommend some of the CSR initiatives which Strathmore can undertake.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter4: Social Responsibility And Ethics In Marketing
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Corporate social responsibility (CSR) is a type of business self-regulation with the aim of being socially accountable. There is no one "right" way companies
can practice CSR; many corporate CSR initiatives strive to positively contribute to the public, the economy, or the environment. In today's socially
conscious environment, employees and customers place a premium on working for and spending their money with businesses that prioritize CSR.
Critically evaluate the extent to which Strathmore University can benefit from corporate social responsibility. In your response recommend some
of the CSR initiatives which Strathmore can undertake.
Transcribed Image Text:Corporate social responsibility (CSR) is a type of business self-regulation with the aim of being socially accountable. There is no one "right" way companies can practice CSR; many corporate CSR initiatives strive to positively contribute to the public, the economy, or the environment. In today's socially conscious environment, employees and customers place a premium on working for and spending their money with businesses that prioritize CSR. Critically evaluate the extent to which Strathmore University can benefit from corporate social responsibility. In your response recommend some of the CSR initiatives which Strathmore can undertake.
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