During a recession, customers’ disposable incomes are _______ and they therefore buy _______. a. higher; more b. the same; more c. lower; less d. higher; less
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During a recession, customers’ disposable incomes are _______ and they therefore buy _______.
higher; more
the same; more
lower; less
higher; less
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- SLO-1.3. When prices are increasing, we say the economy is experiencing Oinflation Oan expansion Oa surplus OglobalizationDiscretionary income. It’s the amount of money we have left over after paying for life’s necessities. And many teens have plenty of it. According to a recent Nielsen survey, 29 percent of teens live in homes where household income is $100,000 or higher. These teens aren’t just buying for themselves, either. In addition to having discretionary income, teens have a strong influence on the purchasing decisions of their parents. According to Mary Leigh Bliss, trends editor at youth-focused market research firm YPulse, “Teens are now passing technology down to their parents, not the other way around.” This presents significant opportunities for marketers. However, some critics worry that teens may be especially vulnerable to targeted marketing messages and offers from high-powered or unscrupulous marketers. Discuss how companies can reach their teen markets using socially responsible target marketing. Cite an example of a company being responsible in targeting teens and another…True or False: Total Market demand can be expanded by less usage. Marketers can try to increase the amount, level, or frequency of consumption. They can sometimes boost the amount through packaging or product redesign. A responsive marketer finds a stated need and fills it. An anticipative marketer looks ahead to needs customers may have in the near future. A creative marketer discovers solutions customers did not ask for but to which they enthusiastically respond. The market challenger can attack the market leader. This is a high-risk but potentially high-payoff strategy and makes good sense if the leader is not serving the market well.
- What does F.A. Hayek suggest severely hampers the functioning of well functioning markets? Group of answer choices: a. division of labor b. information sharing c. scientific knowledge d. rigid pricesAmerican Express faces the most competition in attracting the younger demographic. As previously discussed, American Express is viewed as a status symbol and is marketed primarily towards affluent customers (Kotler & Keller, 2016). This does not appeal to the younger demographic, who typically have not yet obtained socioeconomic success. How American Express can attract the younger demographic, and people with low income to stay competitive on the market and increase sales/profits?The trends include recession, inflation, interest rate and purchasing power of customer are economics trends. Select one: True False
- Hi! I found the answer here, but it was wrong when I entered it. I can't figure out why, or how to do this problem. Thank you for your help! A pharmacist has been monitoring sales of a certain over-the-counter pain reliever. Daily sales during the last 15 days were Day: 1 2 3 4 5 6 7 8 9 Number sold: 34 37 40 39 45 43 47 49 48 Day: 10 11 12 13 14 15 Number sold: 52 53 47 53 47 49 a. Assume the data refer to demand rather than sales. Using trend-adjusted exponential smoothing with an initial forecast of 42 for Day 8, an initial trend estimate of 2, and α = β = .3, develop demand forecasts for Days 9 through 16. Then compute the resultant MSE using the error values from Days 8 through 15. (Round your intermediate period-by-period forecast and error values to 3 decimal places. Round your final MSE answer to 3 decimal places.)A news report states that sales of U.S. homes declined 3% during the previous month. Which type of business would be most likely to include this information in their business decisions? Select answer from the options below car manufacturer deli stores lumber company gas and oil companies business attireMarkets are classified as consumer markets or business-to-business markets.; True or False
- Model Assumptions and Resultant Outcomes The AD-AS and AE models you have used have different underlying assumptions. Outline the major underlying difference(s) between the two models. Briefly discuss and illustrate how the how the difference(s) in the model assumptions impact the degree of the potential impact on the economy. Use the AD-AS Model and provide ONE diagram to illustrate the potential difference in outcomes depending on the assumptions made. (Hint - consider the assumptions underlying the AE model - what SRAS curve reflects this?) 200 Word MaximumType the correct answer in the box. Spell all words correctly. Which business model sells goods or services to buyers who then resell or use them for business purposes? The sell goods or services to buyers who then resell or use them for business purposes.Mini Case : Analyzing consumer markets : Please choose the right answer : Jim Hadley is shopping for a new car. He is very concerned about receiving value for his money. He believes cars are transportation and should be driven until they fall apart. He does not understand how people can trade in their cars for a new one every few years. This view of cars is very much part of his Scottish-Irish heritage. Jim’s lifestyle can be best described as comfortable, reflective, mature, and stable. He favors durability, functionality, and value in the products he buys. He must have a vehicle that is large enough to hold his four school-aged children. After talking to his wife, his father, and a few co-workers, Jim test drives a minivan but decides he likes vans with 8-cylinder engines. Refer to Mini-Case 7-1. Hadley’s views about cars are an expression of the ____ factors that affect consumer buying behavior. cultural social organizational personal psychological…