Don't use Ai and any gpt tool Answer as soon as possible Explain the concept of Total Quality Management (TQM) and its significance in improving product quality and customer satisfaction.
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- magine you are a consultant hired to advise the Board of Directors about an innovative development that can lead the company to either sell a new product or enter a new market for an existing product. The company is a chicken farm that exports eggs 1. give an overview of the new product idea or new market. There must be a rationale/justification for, the product/service/ new market, This must be clearly described and a unique value proposition should also be included here.n Class, 10–25 Minutes for Teams Assume that you haverecently been hired by a firm that manufactures furniture. you feel that marketing should have an input intosupplier selection for the firm’s products, but the purchasing department says that should not be a concernfor marketing. you need to explain to the departmenthead the importance of the value chain perspective. In arole-playing exercise, explain to the purchasing agent thevalue chain concept, why it is of concern to marketing,and why the two of you should work togetherProvide an introduction to Bill Gates Speech at Harvard (part 1) by DHK123, Scott Berkun Lecture: The Myths of Innovation by Carnegie Mellon University, Prahalad @ MSM Opportunities at Bottom of the Pyramid 1/6 by MaasSchoManage, Frank Piller(RWTH/MIT): Innovation and Mass Customization by Cyledge and How can we better understand customers? by Google. Provide an analysis of your understanding from these videos. Follow the analysis with alternatives that are applicable to the analysis formulated. What are the assumptions that can be made from reviewing the videos? Provide recommendations to implement innovation as part as common practice. Next, how would you implement the recommendations? Provide lessons learned and conclusion.
- How many times will I have to submit this question. Identify and describe the PLACE of the 4Ps marketing mix of the company Dairy Queen. Put it in your own words. I included an example for Kobo company in case you need it. Please do something similar like the example but for Dairy Queen ( at least 5-10 points). It should North America based. THIS IS NOT AN ESSAY OR A GRADED QUESTION. IT'S FOR HOMEWORK. Also if you guys reject my question due to complexity. Whats complicated about this. only 5-10 points. I repeat this is NOT AN ESSAY. I really need help with this. Plz help me. Use revelant sources from 2018-2021. Plz plz dont reject my question for the hundred time.Task 5 The product cycleYou tell about the product life cycle for an entrepreneur in the process of developing a new product. Which of the following statement (s) do you say to the entrepreneur (which statement (s) are correct (a) statements): Select one or more options: A) The product life cycle is used as a segmentation variable to segment a market B) The stages of the product life cycle can be a guide for companies in what an appropriate marketing strategy can be C) The product life cycle looks exactly the same for all offers D) You can see the product life cycle at different levels, such as product class or brand E) The time it takes for different offers to go through the stages of the product life cycle variesMonitoring the Web Become familiar with Google.com/alerts before this exercise. Pick a large brand that you would like to work for. Imagine that you have been assigned to do ORM for the brand. Go to Google.com/alerts. 1. What does the acronym “SERPs” stands for? Search Engine Results Page 2. What results are positive, Neutral, or Negative and explain why. Go beyond just page 1 and 2. Compare the Google result with how Bing displays the result. 3. List keywords you think would be important for this brand to manage and why. 4. Review the screenshot of a Google SERP for “Richard Branson Virgin.” Review the results. Why an online reputation manager, PR person, or CEO would want to review these frequently. Using the keywords brought up earlier when using Google Alerts, go see what those keyword SERPs look like.
- Product managers can gather user data by surveying customers, running tests with a product's beta versions, conducting market research with people who aren't current product users, and collecting behavioral data as current users interact. All these data can be analyzed--either manually or algorithmically-to identify trends, discover the reasons for those trends, and predict whether the trends are predicted to recur. What kind of analytic is the product manager using? Describe the purpose and benefit of this analytics.This video is produced by SOHO, a company that produces and sells CRM Systems. CRM's have become almost madatory for every company is todays business environment. Do some research and find a couple of companies that use CRM effectively. Describe those efforts in a couple of paragraphs.Create a new product for Kellogg's company that could be an extension of an existing brand(family branding) or totally new branded product(individual branding) In order to assist in developing the marketing plan, the report should cover the following sections 1. introduction 2. Business mission statement (Source either from the company or your decision) 3. Marketing environmental analysis External environmental analysis Macro-environment: PESTLE analysis Micro-environment: Porter’s Five Forces Internal environmental analysis: SWOT and TOWS analysis (both in a table format listing a few key points – the SWOT and TOWS tables are not included in the word count) Optional: BCG Matrix (not included in the word count) 4. Marketing objectives ( develop SMART objectives based on marketing environment analysis) Based on UK marketing. Please use your own words. Many thanks
- Read the following article. It discusses the critical marketing difference between features and benefits of a product. https://www.entrepreneurship.org/articles/2007/01/productservice-features-and-benefits 1. In your own words, describe the difference between a feature of a product and the benefit which a customer gets from a product. 2. Considering paint used by a homeowner: 1. Please describe 4 paint features you have found from looking at paint websites. 2. Please describe three benefits which are delivered by one of, or a combination of the features you described.Compare and contrast Apple’s innovation development process with Kelley’s NPD process. Include how they incorporate the voice of the customer (VoC). When you develop a new product for this class or in the future, what process will you use? Why? http://thenextweb.com/apple/2012/01/24/this-is-how-apples-top-secret-product-development-process-works/#!x4Sx5 https://ecorner.stanford.edu/videos/product-development-process-observation/ https://ecorner.stanford.edu/videos/design-as-an-iterative-process/ https://blog.hubspot.com/service/voice-of-the-customer-methodologiesCreative Homework/Short Project Select a companyand identify an existing product sold by that companythat could potentially be further developed to meetnew consumer needs. Using the selected product, develop an approach to engage consumers in the processof value co-creation with the objective of developing anew version of the selected product