Explain the term Order-routine specification?
The development of an industrial marketing strategy requires an understanding of the organizational procurement process. When making decisions, purchasing managers must harmonize with a number of people with diverse organizational responsibilities, who apply different criteria to the purchase decision.
Order routine specification is a process in the buying decision. After selecting the supplier, the buyer discusses the final order, technical specifications, required quantity, expected delivery time, return policies, and warranties. In the process, buyers move to cover agreements instead of intermittent purchase orders because of the solution, support, and work in progress. A long-term relationship develops when an extended contract is offered by the provider that can be redistributed to the buyer on-demand, at agreed costs, within a predetermined time frame.
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