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News releases are the least used type of publicity; True or False
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- DISCUSS THE DIFFERENT FORMS OF PUBLICITY YOU COULD USE TO OBTAIN PUBLICITY FOR THE NEW COMPANY.Personal selling is considered the world's oldest form of promotion and involves face-to-face presentation of products and services to potential buyers. () a) True b) FalseA new company is planning to develop an advertising program. You have been asked to give an advice to this company. Discuss in details the role of advertising in the promotion mix and describe the major decisions involved in developing an advertising program.
- Advertising can increase demand for the product, resulting in economies of scale in manufacturing, distribution, and sales. -True -FalseWhat are the merits or benefits of sales promotion? Assessment of sales promotion This should include but are not limited to the following: Discussions on merits or benefits of sales promotion Explanation on why and how sales promotions approach might be used Examples must be included.The promotional mix is the combination of promotional tools used to reach the target market and fulfill the organization's overall goals. True False
- Advertising can be broadly classified into three groups: selective demand, institutional, and primary demand.; True or FalseTrue or False: The best method to use when setting a promotional budget is the % of sales method since your ad budget rises when sales goes up, which is when you need to advertise the most.Publicity and Advertising are not the same. Select one: O True O False
- How will the company organize its advertising and content function—who will perform which advertising tasks?What is the most common way of establishing a promotional budget?What form of advertising is most effective for you? In other words, which form of advertising do you pay the most attention to (like social media platforms)