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- Next O Post Test: Sales and Marketing O Submit Test Reader Tools 1 Type the correct answer In the box. Spell all words correctly. Catherine has been managing her company for a couple of years. She now plans to expand her business by bringing in fresh funding through a new stock isue. She would like to inform her investors about this development. What would Catherine use to inform investors about this development in her company? Catherine would use to inform Investors about the development in her company. Reset Next entum. All rights reservedExploration Multiple Choice cannot be used to understand a manager's options when solving a problem or addressing an opportunity. None of the above is correct. cannot be used to solve a management problem. is highly structured research. is used to refine research questions.1. Which of the following heuristics can be used for unaided people making decisions involving multiple objectives? A. Availability heuristic. B. Lexicographic strategy. C. Elimination by aspects. D. Satisficing.
- If a product idea is feasible, it Select one: a. is a long-lasting good. b. is expensive to produce. c. meets sales targets. d. gives you a competitive advantage.8- Which of the following is FALSE regarding planning? a. Planning leads into action b. Planning makes people to be unsuccessful c. Failing to plan is planning to fail d. Planning keeps the managers focused10. The value of information can best be defined as a) how useful it is to decision makers. the benefits produced by possessing and using the information minus the cost of producing it. c) how relevant it is. d) the extent to which it maximizes the value chain.
- Promising new product ideas should be identified and impractical ones eliminated in the this stage, allowing maximum use of the company's resources. Select one: a. Idea Stage b. Product Development Stage c. Concept Stage d. Test Marketing Stage Finally, these are very important in decision to form a company. An area with an entrepreneurial pool and a meeting place where entrepreneurs and potential entrepreneurs can discuss ideas, problems, and solutions spawns more new companies than an area where these are not available. Select one: a. Family b. Peers c. Cultural/subcultural d. Teachers Which of the following proactive strategies pushes your product into the take-off stage? Select one: a. Increasing the price range of your product b. Developing a marketing message c. Leaving the features of your product as is d. Getting the testimonials from future customersIf you watch television, you may have seen the ads that show a controlled crash of a car containing crash test dummies and the resultant vehicular damage In the new-product development process, this safety test would occur during the stage. Select one: a. idea generation b. development c. business analysis d. market testing e. screening and evaluaron Your answer is incorrect. MODDo not copy from other websites. Correct and detailed answer will be Upvoted else downvoted. Thank you!
- How does a knowledge of information processingassist the manager in the following?a. Formulating retail strategyb. Developing brand names and logosc. Formulating media strategyd. Designing advertisementse. Designing packages and labelsChoose the correct What are the inputs represented in the consumer’s behavior as a system, when making the purchasing decision? a. Motives and place of purchase. b. 4ps’s c. The buyer's personal effects. d. The buyer's environmental effects.Which of the following accurately describes the seven tactics (7Ts) of a market offering? a) Product, service, brand, price, incentives, communication, technology. b) Product, service, brand, price, incentives, technology, distribution. c) Product, service, brand, price, technology, communication, distribution. d) Product, service, brand, price, incentives, communication, distribution.