They are the interaction spaces that a company proposes to maintain the sequence of the user during their purchase process: Select one: a. consumer journey b. touchpoints c. digital media d. digital channels
They are the interaction spaces that a company proposes to maintain the sequence of the user during their purchase process: Select one: a. consumer journey b. touchpoints c. digital media d. digital channels
Chapter9: Marketing Research
Section: Chapter Questions
Problem 4LO
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8. They are the interaction spaces that a company proposes to maintain the sequence of the user during their purchase process:
Select one:
a.
consumer journey
b.
touchpoints
c.
digital media
d.
digital channels
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