Using the five personality traits, identify a few products and/or services that are more likely to be marketed successfully to consumers of each personality type. For example, what products or services would someone who is extremely open to new experiences be likely to buy? Someone who never tries anything new? What products appeal to someone who is outgoing? Shy
Using the five personality traits, identify a few products and/or services that are more likely to be marketed successfully to consumers of each personality type. For example, what products or services would someone who is extremely open to new experiences be likely to buy? Someone who never tries anything new? What products appeal to someone who is outgoing? Shy
Chapter3: The History Of Management
Section: Chapter Questions
Problem 7CRQ: What is the zone of indifference?
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Using the five personality traits, identify a few products and/or services that are more likely to be marketed successfully to consumers of each personality type.
For example, what products or services would someone who is extremely open to new experiences be likely to buy?
Someone who never tries anything new?
What products appeal to someone who is outgoing? Shy?
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