operations research You have been hired by the No Flight Golf Company and your first task is to decide whether to market a new golf ball utilizingbreakthrough technology and if so, determine the price. The payoff of your decision will be affected by whether your competitor willmarket similar balls and the price of their golf balls after you go to market. The cost to market the golf balls is PhP80,000. The tablebelow describes the payoffs of each pricing combination, assuming No Flight will have competition.Competitor's PriceOur PriceHighMediumLowHighPhP400,000PhP475,000PhP350,000MediumPhP250,000PhP325,000PhP250,000LowPhP25,000PhP175,000PhP 125,000What should be the pessimism value the company should consider if it is indifferent between pricing the product high andlow? Answer in 2 decimal places. Blank 1

Maximin decision analysis is a type of decision-making that is based on the principle of maximizing…

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Practical Management Science

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Chapter2: Introduction To Spreadsheet Modeling

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Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...

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For this discussion, use the following hypothetical scenario as the basis for your response: Your business partner is strongly opposed to your proposal to charge your largest customers lower prices for your web-based services than what you will charge your smaller customers. She is arguing it is unethical, unfair, and possibly illegal. Address the following in your discussion post: Make a case that both groups of customers will be satisfied with the deal and that this is a perfectly legal form of pricing in a business-to-customer relationship. What degree is this type of price discrimination? How will the plan increase revenue? Why will both groups of customers be satisfied with the deal? Why is this a legal form of pricing?
You are in the process of planning a hypothetical airline flight from New York to St. Louis. Visit the websites of three differentairlines and compare prices for this trip. Try travel dates that include a Saturday night layover and those that do not. Try dates lessthan seven days away, and compare, those prices with flights that are more than twenty-one days out. How do you explain thesimilarities and differences you see in these prices?
Does "value" mean the same thing as "low price"? How do these concepts differ? Pick two competing brands from a familiar product category (watches, perfume, consume electronics, restaurants) - one low priced and the other high priced. Which, if either, offers the greatest value? Why might the strategy for setting a product's price need to be changed when a product is part of a product mix? What are the five product mix pricing strategies? Provide an example of each. (4 points) Alicia is a self-employed hair stylist who owns her own salon. She has asked you to consult with her on how to generate more revenue. Using the price adjustment strategies discussed in the chapter, advise Alicia on her options to increase sales. Please be detailed in your response with why you are choosing each.
A study indicated that the optimal price for a consumer product is $32.45. Most products in the market sell for $29.99. What price would you suggest to retailers for selling the product and why? A haute cuisine restaurant is opening down the street, and its owner asks you for advise on pricing. Should you suggest that the restaurant price an appetizer at $6.99 or $7, and why?
Think about the last time you went to a shop, and consider how many different products there were to choose from, all of which have different prices Explain how pricing affects you as a consumer. Include the following details: An example of a time when you were faced with two identical or similar options and chose the cheaper option and explain why; If there are any products or services you feel you cannot compromise on price for, and why or why not; and How pricing affects your satisfaction with a product or service.
Consider the advertisement for a gutter cleaning service shown below. What is the external reference price in this ad? According to the course material, an advertisement could attempt to frame a price as a single loss, as two losses, as a gain and a loss, or as a gain foregone. Which one of those framings is this advertisement attempting to accomplish? Explain your reasoning. If your internal reference price for gutter cleaning service was $125, how would you perceive this advertised price of the company’s gutter cleaning service? Would you perceive it as a single loss, as two losses, as a gain and a loss, or as a gain foregone? Explain your reasoning.
Suppose you have been asked by a food company to design an experiment that examines consumers’ purchase intentions toward their product (i.e., cereals), as a result of their recent pricing strategies (i.e., low price, high price) and product quality (i.e., organic offerings, nonorganic offerings) strategies. Basically, they would like to know the best combination of product quality offering and pricing strategy that yields the highest levels of consumers’ purchase intentions. How would this experiment look like? When working on this assignment, you should consider the following: Subjects: The experiment participants should be customers who consume significant breakfast cereals and are diverse in terms of income group, age group and work type. Experimental conditions: Independent variables – quality (categorical), price Dependent variable – Propensity to pay Effects: The main effect shall be impact of independent variables on propensity to pay such as how much affect does quality or…
A phone manufacturer is determining a price for its product, using acost-based pricing strategy. The fixed costs are $100,000, and thevariable costs are $50,000. If 1,000 units are produced and thecompany wants to have a 30 percent markup, what is the price of thephone?
How can organizations balance the competing demands of different pricing objectives, such as profit maximization and sustainability goals, and what are the trade-offs involved in adopting different pricing strategies? What role does customer behavior and market demand play in pricing decisions, and how can organizations leverage data and analytics to optimize pricing decisions? How can organizations effectively communicate their pricing strategies to customers and stakeholders, and how can they build trust and loyalty with customers while also achieving their business goals?
a) Identify and describe this mobile phone’s (any mobile phone) pricing objective (pricing objective has 6 elements including Survival, Maximum current profit, Maximum market share, Maximum market skimming, Product-quality leadership, and other objectives). b) Identify two places (e.g., online stores, telecommunication companies, etc.) where this phone can be purchased. Compare their offers (price, package, trade-in option, payment plan, etc.) and explain in detail why this phone.(maximum 300 words)
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Innovative Service Pricing Explore one highly successful business model based on innovation service pricing and/or revenue management strategies, and choose another, one, business model that failed because of major pricing or revenue management strategy issues. What lessons can you learn from your analysis of these successful and unsuccessful pricing and revenue management strategies? Also, the report should shed light on the negative/positive impact of the covid-19 pandemic on the two models reported. Your report must develop a list of recommendations and advice for the chosen models to boost its service marketing activities in the market and enhance its competitiveness. The report should consist of (1,500 words, "Times-New-Roman", 12 pnt. size, 1.5 line spacing).

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What should be the pessimism value the company should consider if it is indifferent between pricing the product high and low? Answer in 2 decimal places. Blank 1