Which of these best represent a planned approach and which best represent a market approach? Planned Approach Market Approach

Economics Today and Tomorrow, Student Edition
1st Edition
ISBN:9780078747663
Author:McGraw-Hill
Publisher:McGraw-Hill
Chapter11: Marketing And Distribution
Section: Chapter Questions
Problem 12AA
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b. Which of these best represent a planned approach and which best represent a market approach?
Planned Approach
Send all the donations to the shelter that has the least.
Answer Bank
Ask shelters to submit their requests, and decide what to send where based on their answers.
Offer each shelter a virtual "budget" and have them bid on different items.
Market Approach
Divide the donations evenly among the three shelters.
Transcribed Image Text:b. Which of these best represent a planned approach and which best represent a market approach? Planned Approach Send all the donations to the shelter that has the least. Answer Bank Ask shelters to submit their requests, and decide what to send where based on their answers. Offer each shelter a virtual "budget" and have them bid on different items. Market Approach Divide the donations evenly among the three shelters.
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