Customer service reps: are advocates for the customer. solve problems after a purchase. are advocates for the company. O promote the customer's next purchase. O all of the above.
Q: Choose the correct Which of the following constitutes the fruit of successful marketing represented ...
A: Distribution means delivery of the product to the purchaser through a channel. This process starts f...
Q: Pick any two of the misconceptions and develop a specific example of each from your own experience w...
A: Marketing means all the efforts and hard work that a company does in order to make a trade. All the ...
Q: Describe and relate this word to research.
A: Research is STUDY. Studying about the consumer and their taste & behavior towards some particula...
Q: Define Trade Allowances?
A: Trade is when value is exchanged between two entities. One person provides goods and services while ...
Q: 1. Think back to a purchase you made in the past. What are subtle cues that might have influenced yo...
A: Disclaimer: since you have posted multiple questions we will solve the first question for you. If yo...
Q: What is odd-even pricing?
A: The very last digit of a service or product price is used in an odd-even pricing strategy. An odd pr...
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A: Entrepreneurs have the most dynamic work environment. Everyday brings in different challenges and ri...
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A: A market system is a collection of buyers, sellers, and other participants who come together to trad...
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A: Sustainable marketing techniques are inescapable for firms in the twenty-first century. Companies ha...
Q: plain nat eln powered.
A: Empowerment in the terms of business refers to the idea of providing or delegating the employees or ...
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A: A manager is an individual who manages the other people of the company that are under him/her. Most ...
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A: Every business has a vision of expanding its operations in the future to expand the market share. Fo...
Q: In five sentences, explain the saying, "your resume is a marketing brochure for you
A: Resume is the format through which an individual States about all his educational qualifications, ex...
Q: 4.Select one advertisement for a global product (i.e., a product that is marketed in more than one c...
A: Market Segmentation us required as there is a diversified customer base in the market and it is not ...
Q: Contrast the factors that favor use of personal selling versus advertising.
A: Advertisement is a way a company tries to promote its products and services not only to the potentia...
Q: In this sentence, we're going to talk about an FMS option.
A: Conversion of raw materials into finished material is called the manufacturing process. The manufact...
Q: 2. Which pricing method (cost, demand/supply, competition, profit-based) would you recommend for the...
A: Determining the price of a product is one of the most crucial decisions of running a business. Ther...
Q: How can classical conditionning be used in developping marketing strategies
A: Classical conditioning means using two stimulus repeatedly to observe the changes in the responsive ...
Q: A huge shopping strip mall with multiple anchor stores is a(n) ___________ center.
A: Retailing is defined as a set of activities or steps that are used to sell a product or service to c...
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A: Before we move on to answer the given question, let us first define the organization and the terms u...
Q: The choice of a supply chain involves what three steps?
A: The choice of supply chain basically involves the following three step- 1. The strategic level 2. Th...
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A: There are many important steps to be followed to prepare and store food in a hygienic manner. The de...
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A: The business is depending on different technologies for getting their operational efficiencies. It g...
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A: carbon footprint: A carbon footprint is the total amount of greenhouse gas emissions caused by the m...
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A: The margin of any product is the the sales price minus the cost. This cost is mainly the variable co...
Q: 1-6. What are environmental forces?
A: Environmental forces are the natural features of a business that contribute to its performance. Exte...
Q: Under what circumstances do producers assume wholesaling functions?
A: Marketing has a company to create customers. Once the customer knows that certain product can be ava...
Q: If a firm wished to encourage repeat purchases by a buyer throughout a year, would a cumulative or a...
A: Amount discounts are price reductions made as a result of a consumer purchasing a specific quantity ...
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A: The pricing strategies entails decisions that is beneficial for determining the worth of the product...
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A: There are many ways to gift a person. Other than cash there could be many gifts which can be given t...
Q: What is personal selling?
A: Promotional mix deals with mixture of all the elements that contributes in reaching the objective of...
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A: A wholesaler links the retailers to manufacturers. They purchase goods in bulk and resale them in sm...
Q: Fully develop and describe at least two alternatives, and state which alternative is the best.
A: The total cost of labour includes all salaries provided to workers, as well as the annual costs and ...
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A: The relationship between manufacturers and retailers is referred to as "trade" in business and marke...
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A: Selling is the activity of transferring product ownership to the buyer in exchange for money. The cu...
Q: explain the functions of branding.
A: Introduction Branding consists of various activities such as giving brand name to a product designin...
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A: The act of selling things and administrations straightforwardly between a business and clients who a...
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A: An efficient and talented employees are an asset for an organization. For a business to run successf...
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A: There is one term related to the concept of dual income which is known as DINK, which means Dual Inc...
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Q: Please provide three or more cultural differences that might affect responses to particular stimuli.
A: The differences among different cultures are called cultural diversity. Cultural diversity is otherw...
Q: Identify retailers in terms of the utilities they provide.
A: Retailers are the direct link between the producer and the consumer who deals directly with the cons...
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Q: Define Point-of- Purchase Advertising?
A: A point of purchase (POP) is a term used by marketers and retailers to describe where consumer produ...
Q: Summarize the seven steps of the sales process.
A: Marketing helps the company to build customers by exchanging value with them. There are various area...
Q: What's the role of advertising in marketing?
A: Marketing is the art of taping the customer's interest and making them buy our product. Advertising,...
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A: Disclaimer: Since you have asked multiple question, so we will solve the first question for you. If ...
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- What is the best way to improve customer service policies and retain customers after a customer service representative at a company called a customer "an idiot?"Customer Relationship Value Proposition is… a. Focusing on acquiring new customers by connecting with their needs b. Focusing on lapsed customers only and finding out why they left c. Focusing on existing employees and enabling them to sell d. Focusing on current customersMarketers should only use bots if they have the resources for 24-hour coverage. True or False
- Description and Instructions: A cosmetic manufacturer wants to understand why users shop online versus in store, and how they might take better advantage of the online channel; the manufacturer wants to make improvements to the company’s website. The manufacturer also wants to find out why Nordstrom.com (a competitor’s website) appeals to cosmetic consumers versus other websites. The cosmetic manufacturer also wants to find ways to improve consumers’ in-store experience. Further, the manufacturer want to produce a three (3) month sales forecast based on the data produced from the research. Write a report about the marketing research process and your findings. Your report should include: 1.Describe the research design. Use the qualitative method: Netnography. For the following details: Ethical considerations Please include 2 sources and in-text citations from scholarDescription and Instructions: A cosmetic manufacturer wants to understand why users shop online versus in store, and how they might take better advantage of the online channel; the manufacturer wants to make improvements to the company’s website. The manufacturer also wants to find out why Nordstrom.com (a competitor’s website) appeals to cosmetic consumers versus other websites. The cosmetic manufacturer also wants to find ways to improve consumers’ in-store experience. Further, the manufacturer want to produce a three (3) month sales forecast based on the data produced from the research. Write a report about the marketing research process and your findings. Your report should include: Include four (4) research objectives Describe the research design. Use the qualitative method: Netnography. For each give the following details: Participants i. Numbers, gender, age, how selected. Justify each Interviews i. How many, the setting & process, length of time. Justify each ii.…In which of these situations will a marketing firm lose long-term relationships with its customers? a. responding to customer complaints quickly b. over promising but under delivering their promises c. selling products at a cheap price d. understanding customer requirements.
- CUSTOMER PERSONA “A buyer persona is a detailed description of someone who represents your target audience. This persona is fictional but based on deep research of your existing or desired audience. You might also hear it called a customer persona, audience persona, or marketing persona. You can’t get to know every customer or prospect individually. But you can create a customer persona to represent your customer base. (That being said: since different types of customers may buy your products for different reasons, you might need to create more than one buyer persona.) You’ll give this buyer persona a name, demographic details, interests, and behavioral traits (including a consumption biography of what other items this person could also own besides your product). You’ll understand their goals, pain points, and buying patterns. You can even give them a face using stock photography or illustration if you want. Basically, you want to think about and speak about this model customer as if…As a customer of a business company that sells dietary products, you are interested to share your positive and negative experiences or testimonies. Unfortunately, the company does not provide any platform for you or any other customer to do so. Therefore, you have decided to request for the company to develop a Web-Based Customer Relationship Management Systems. List at least ten (10) combinations of the functional and non functional requirements for this system.Respond to the Discussion A discussion response is meant to allow a person time for personal reflection in order to respond thoughtfully to a topic following a group discussion in which ideas and thoughts were exchanged on a particular topic or issue. Discussion: Why is the categorization scheme useful to service marketers? Who or what is the direct recipient of the service by the nature of the service act?
- You are working in the marketing department for a fast-food chain. While monitoring posts about the company on Facebook and Twitter, you notice the following post from one of the firm's former employees. "Got fired today, but I was tired of serving low-quality food with expired expiration dates. Don't eat there or any of the chain's restaurants unless you want to get deathly ill." To make matters worse, a couple of other employees who had recently been fired chimed in and made posts of a similar nature. Working as a team, complete the following steps: 1. Create a response that can be used to convince consumers that your company is committed to food freshness and quality and that these posts were made by employees who had been terminated and a plan for how this response will be communicated.Which step is not a part of the Connect Model? Select one: A.Track It B.Optimize safety C.Change one’s own behaviour D.Expand to more than one issue E.Neutralize defensivenessAny individual who purchases goods and services from the market for his/her end-use is called a. Customer b. All these answers are correct c. Consumer d. Purchaser