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- Marketing question...Proper analysis of consumer behavior before formulation and implementation of marketing strategy is essential for effective business .. why ?Marketjng question _ evaluate the effectiveness of marketing management in a given organizational contextexplain how knowing which hierarchy of effect the travellers market segment is likely to use will influence the way in which the marketing team communicates with the target market (the product is shampoo and conditioner bars)
- 4. Reference groups influence consumers in three ways. Name and provide examples these three ways and describe the nature of the influence upon the consumer.What is the marketing term for how consumers perceive themselves? Question 9 options: a) Consumer concepts b) Individualized perception c) Consumer perception d) Self-conceptQ In what ways can a company use gamification and other interactive elements to create engaging marketing campaigns that keep customers coming back for more?