Interpretation:The means by which flexibility is being used as a competitive priority by a cell phone provider in obtaining competitive advantage.
Concept Introduction:
The cell phone provider selected is based in New Delhi, India and has been in operation for the past 25 years. The company has spread its presence to about 20 other countries and have won much popularity due to many factors such as speed and flexibility offered with the service which is more of a unique experience rather than a mere service. One could say that the flexibility provided by the company has been much instrumental in gaining competitive advantage as it could be considered as a competitive priority of the firm within a business landscape where competition is so intense.
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