Bus 499 : Assignment 5 : Capstone Paper Essay

Dembosky, A. (2012). Ebay moves beyond its dotcom roots. Available:http://www.ft.com/cms/s/0/df3723ca-1773-11e2-8cbe-00144feabdc0.html#axzz2EbzDqb5Y. Last accessed 10th Dec 2012

Ebay is primarily service providers who connect the sellers and buyers by providing platform to sell and buy any goods.

EBay hosts an online marketplace where consumers and merchants can come together to trade goods in a variety of ways. One way this can occur is through Auction-type listings. This process consist of listing an item that is available for others to bid on for a specified amount of time; the person to bid the highest wins at the end of the allotted time. There is also a “buy-it-now” option where an individual can immediately purchase the desired item directly from the seller. There is an array of categories you can shop from and consist

The definition of E-Commerce or E-Tailing is replacing the traditional relationship of buying and selling in person or the phone with the use of the Internet, Smart Phones and networking. The more people that use the Internet regularly, the more Internet commerce increases. This causes a continual loop of improvements and innovations of which businesses must be aware. Most economists see e-commerce as a market segment that leads to intensive price competition and consumers armed with greater knowledge. E-commerce has changed business models globally, and allows customers to engage in the process of shopping either online or to a destination. Brick and mortar stores do have a conundrum do you want traffic into the store, or do you want the sale based on ease of shopping and/or convenience? (Eisingerich).

E - Business presents a great opportunity to and organization to increase sales and enter into a much larger

The most important five skills that a forensic accountant needs to possess and the need for each skill.

The name “eBay” (http://www.ebay.com) is synonymous with “online auctions”. Founded in September 1995, the company qualifies as a genuine cultural and economic phenomenon (Bunnell, 2000, p.vii). The site can be credited with creating and defining an entire industry and has remained the dominant force in the online auction world, with anywhere from 70 to 90 percent of the person-to-person online auction market. eBay is also the 15th most visited site (http://www.MediaMetrix.com) on the web. In the face of large competitors such as eBay, internet powerhouse, Amazon.com Auctions (http://www.amazon.com/auctions), is battling for online auction dominance over eBay. Amazon is not just a bookseller but also a genuine e-commerce platform for

eBay’s competitive strategy is to provide an online auction platform, which, without holding inventory or providing after sale services, connects buyers and sellers in the sale of “collectibles” and unique products and not just commodities. eBay is asset light and by holding no inventory, it has the competitive advantage of being able to scale fast and enter new markets with little capital expenditure. Since eBay is primarily known for its auction services (as opposed to its “Buy-it-now” feature, which is also available), buyers gravitate towards eBay in order to be able to negotiate in a dynamic pricing system. eBay establishes its customer base from a consumer’s desire to make a steal on purchases that they would not find on other websites where goods are offered at a fixed price. This works very well specifically in a lot of the collectible transactions as it is inherently implied that negotiation will be a part of the buying and selling process. In the after sale services realm, the fact that eBay clearly does not get involved shows the strategic thought behind not wanting to get involved in the seller’s end of the transaction. This implies that eBay ends up saving a lot of capital because of not having to come up with shipping and warehousing of goods. eBay’s strategy is coherent because all competitive strategic decisions are heavily based on the online bidding model of providing a platform that

The company I will talk about for this paper is eBay. eBay is the world 's online marketplace; a place for buyers and sellers to come together and trade almost anything. With more than 97 million active users globally, eBay is the world 's largest online marketplace, where practically anyone can buy and sell practically anything. Founded in 1995, eBay connects a diverse and passionate community of individual buyers and sellers, as well as small businesses. Their collective impact on ecommerce is staggering: In 2010, the total value of goods sold on eBay was $62 billion -- more than $2,000 every second. I have been interested in eBay since I got first debit card and was able to shop online. eBay’s stock is currently valued at $28.23. It has

Many retailers have expanded their retail market to an online market. Using the internet to sell their goods is known as e commerce. “Ecommerce allows consumers to electronically exchange goods and services with no barriers of time or distance” (Network Solutions, n.d.). E commerce has expanded rapidly in recent years due to its convenience for the consumer and the increase in businesses that use electronic retailing (e-tailing). Businesses use different marketing methods in order to reach their customers and attract new ones.

Many people in this new media generation is relying on constant innovation in technology and the power of the internet. eBay is an internet marketplace platform where users can easily manage their online shopping or online selling. eBay’s online shopping replaces old media where the items used to be auctioned or bought on the television screen by a phone call. With the internet being a powerful source in today’s world, people can easily become a part time e-commence entrepreneur in the eBay community by selling their old vintage items, collectibles, and rare products to generate side revenue. It is important for us to understand how eBay as an internet retailer can positively or negatively affect our community. eBay also contributes economical, sociological, technological, and moral perspectives in modern society.

With today’s smart phones consumers are making purchases online with their phones. An example is someone bought a 1966 Corvette for $75,000 using their smart phone. The availability for people to research the costs of goods and compare them to in-store prices has evolved beyond anybody’s expectations. Even when someone is boasting of a good deal, it only takes a buyer seconds to look up comparable items and prices on their phone. E-commerce is not just e-commerce anymore, it is just plain commerce. By connecting anything and anyone in an instant Ebay has transformed business and quality of life. A person who lives in the backwoods of Wyoming can still purchase high end item and have them the same week. It may take the nearest town’s store months to purchase and sell similar items on their shelves. I know that Ebay has changed the way our household is run. We rely on Ebay to makes ends meet by shaving dollars off goods and clothes we buy on a day to day basis.

On Labor day in 1995, the founder of eBay, Pierre Omidyar, conducted an experiment. Omidyar tested the auction site and was stunned that his broken laser pointer was sold. This was the beginning of the booming industry in e-commerce. eBay had expanded their company internationally for the past few years. eBay is considered the world’s largest online trading website and one of the leading market leaders in the world. We will focus on comparing eBay to its best performer, Amazon, which are two of the largest businesses in the e-commerce industry. According to the NASDAQ, eBay and Amazon are noted as the market leaders of online business. Amazon sells a broad range of products to their customers such as DVDs, CDs, multimedia devices, as well

When developing effective business strategies, organizations must thoroughly analyze both the internal and external environments in which they operate (Hill, Jones, & Schilling, 2014, p. 11). This analysis will enable them to pinpoint those elements that threaten their current and future profitability as well as those elements that offer the potential to increase current and future profitability (Hill, et al., 2014, pp. 44-45). The external environment analysis specifically looks at the industry within which a business functions as well as the competitive forces that affect and influence the nature of that industry. One way in which to examine these forces is by utilizing Michael E. Porter’s Five Forces model, which looks at the affect of competitors (both emerging and current), the bargaining power of suppliers and buyers, in addition to the threat of substitutes (Hill, et al., 2014, p. 48) on a specific business. This paper sets out to investigate the external environment of eBay, using Porter’s model, to determine how these competitive pressures could potentially affect the online auction site/retailer’s future success.

As a global online auction market, eBay provides people a new way to do online shopping, not only by purchasing a product at a certain price, but also by the unique auction format. Through auction procedure, sellers can earn more than the base price in their mind and buyers can bid the price up to the most they can afford.