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Apple Inc, By Steven Wozniak Essay

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Apple Inc. was founded by Steven Jobs and Steven Wozniak in 1976 by selling a designer personal computer, called the Apple 1. Through technology Steven Jobs and Steven Wozniak were able to introduce a mass-produced personal computer called the Apple 2, which was the first color display. With the Apple 2 being a success the partner upcoming revision of the product line was the Macintosh (Mac), a user-friendly product that allows users to interact with screen images rather than text commands. The Macintosh (Mac) was introduced to the public in 1984 but failed to uphold as a prospering product. Software used in the Mac was not upgraded and did not have the availability to compete with the other leading electronic equipment such as PC and IBM, which had previously been introduced in 1981. Although the Mac started out with initial success my analysis shows that the software used in the Mac was under such tight restrictions that no outside software developers were allowed to obtain any information on the software used. Apple’s restrictions on the Apple Certified Developers Program for software made it difficult for Mac to compete with other leading Microsoft, which was the introduction of Window’s 1.0. Unlike Apple, Microsoft made the software used available to other computer companies. Apple did not sell or share software with rival companies. Even with the introduction of Mac, Apple was able to set prices higher than the competitors. With the introduction of Window’s 1.0

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