1. Literature review:
Several aspects of the container market has been broadly discussed in several studies. To gain insight in such a broad subject as the container market, the subject container market is divided in some important parts:
Containerization.
Globalization.
Port efficiency.
Container handling capacity.
Port investments.
Port competition.
Market developments.
1.1 Containerization:
To understand the container market, it is important to understand what the development of the container market has been. First of all, it is important to understand what kind of developments there have been in the container market after it’s introduction. The second question that arises is what trend the container market is following, and if a clear trend can be seen. If a trend can be seen, a conclusion could be
…show more content…
The double digit growth rates are not possible to maintain and the only growth in the market could be an improvement of efficiency or the changes in level of economic activity (Notteboom & Rodrigue, 2009).
To link the containerization to the product life cycle a figure is seen below which shows the above standing phase and the time series in which it can hold up:
Figure 1.1 Graphic view of the product life cycle theory on the container market. (Notteboom & Rodrigue, 2009).
Concluding remarks are that the container market have had minimal developments after it’s introduction, only the markets surrounding the container have been developed through the years. Secondly, a clear trend can bee seen in the global container market, and this trend can be explained by the normal product life cycle. This means that future developments and forecasts should define in what stage of the life cycle the container market is in on that current time, in order to make reliable decision concerning the container
The purpose of this paper is to analyze the economic situation of the company Macedonian Shipping and give a recommendation whether the company should use the motor vessel Tashtego as a freight tender beween Dar-es-Salaam and Zanzibar in East Africa or as a tapioca ship between Balik Papan and Singapore in the East Indies.
The purpose of this paper is to analyze the economic situation of the company Macedonian Shipping and give a recommendation whether the company should use the motor vessel Tashtego as a freight tender beween Dar-es-Salaam and Zanzibar in East Africa or as a tapioca ship between Balik Papan and Singapore in the East Indies.
The competitive advantages of Crown Cork& Seal come from customer-orientation strategy and international expansion strategy.
Winnebago operates in the luxury recreational motor vehicles industry. It’s main competitors are Thor industries, Malibu Boats, Polaris Industries, and Brunswick Corporation. These firms were chosen due to the fact that, while they may not all be in the RV industry, they sell similar products as Winnebago. Winnebago’s main line of business in the RV industry of all classes A, B, and C. Thor is the most similar to Winnebago due to the fact that all of its products are specifically in RV industry. Polaris, Brunswick offer a variety of products along with Recreational vehicles such from everything to snowmobiles to gym equipment. Malibu specializes in the boating industry, specifically small boats and boating accessories. The four competitors and Winnebago manufacture the products at their distribution centers and distribute them to to dealers who sell their products to the end customers. We have researched the luxury motor vehicle industry using the Porters Five Forces Model. The Porters Five Forces Model helped us analyze the different trends within the industry and see where Winnebago stands within them.
Hi Joshua, I appreciate your intrepretation between containerization and intermodalism. I can agree with your illustration of the impact containers have on the military by transferring freight by an intermodal system. from my personal experience when i was being deployed overseas and had to pack away my stuff in storage I had the privilege to transport my personal unit items shipped in a container to where I was being deployed. The experiences have been convenient and beneficial to me with the restriction of carrying a limited amount of weight on flights. Why do you believe that containerization and intermodalism go hands in hands?
This authoritative paper presents a broken billing process for the SeaCube Container Leasing Company and presents a solution to fix and improve the process. It has been written in order so the management of SeaCube Container Leasing Company can support and implement the proposed improvement to the billing process. This paper will cite references in adherence to the APA writing format for clarity.
What is going on in the [container ecosystem] is that people are really recognising the value of having some amount of platform and platform components. I was really happy when they open sourced runC because it divided the community to have Rocket over here with CoreOS, and Docker over there...and then Pivotal was doing this warden thing…
Comparing the supply chain for private label eBags and manufacturers, major competitive companies, in particular, JanSport, Eastpak, American Tourister, and the global manufacturer Samsonite, all with significant share of the traveling pleasure and business markets. Products are produced for status conscious, consumers’ preferring high end, and full-featured, designer products, middle markets prefer differentiated features, and the low-end unbranded, private label, consumers’ preferred minimum features. Each level meeting market expectations of quality, usage and price. High, middle and low-end products are shipped to the designated specialty, major retailers, large retailers and discount stores according to the quality of luggage and accessory products where consumers would purchase the items they required and wanted where the bullwhip effects the performances of the supply chain and the risks. (Hou, B; 2013, February 19).
Ocean Carriers Inc. was approached in January of 2001 with a contract proposal for the leasing of one of their ships for a term of 3 years beginning in 2003. Ocean Carriers currently has no ship to accommodate the customer. To commission the construction of a new vessel would take 2 years from start to completion. The average rate in the spot market is $22,000 per day. Ocean Carriers deployed a younger fleet than average carriers and generally earned a 15% premium over the average daily rate placing them in position to capitalize in strong economies. However, the industry is volatile and suseptable to extremes both low and high. Many ship owners sought to sign contracts with time charters in order to shield themselves from the swings
As technology is constantly working to improve the ships in terms of efficiency, fewer ships are required to carry the same amount of cargo. Also, with further innovation, costs to build ships will eventually decrease and profits will increase. Overall, the long-term prospect of the capesize dry bulk industry looks optimistic.
Containerization is a system of freight transport that transports trade goods from ports to ports. This system is based on a range of steel intermodal containers (also "shipping containers").These containers are built to standardized dimensions and can be loaded and unloaded, stacked, transported efficiently over long distances, and transferred from one mode of transport to another. Thus, it provided an economic way to ship 90% of the world trade goods across the globe and as a result has benefited society in providing for a truly open market to buy and sell goods. Cebu is home to national and international corporations whose trading hub is centered in the international port (cargo
Reefer box, as known as refrigerated container, is listed in the Hanjin’ potential products list. Since reefer boxes are limited and demand for it is escalated from EU to Asia, reefer boxes are promoted inbound in Asia to export boxes to Europe. As a result, Hanjin can maximize EQ-equipment turnover. Some ports in Europe, such as Felixtowe in Great Britain, have a surplus of reefer boxes, thus the company can adjust the rate higher in order to limit the trade into such area while surplus areas, such as Barcelona in Spain, are offered a reasonable low rate to give Asia-Europe service promotions. Afterwards, the company gets higher contribution margin derives from Europe-Asia trade. Another way Hanjin reinforces its core business globally is promoting “shipper owned container”, “SOC” for short, in the area where boxes are deficit to save on empty repositioning cost. In surplus areas, Hanjin tries to be flexible with its rates to clear out the boxes and send them to other areas with high demand. The rates can be adjusted from lower to higher accordingly. Hanjin Shipping, additionally, has a service diversification to Africa as NAF-North Africa-Asia, WAF-West Africa, EAF-East Africa, SAF-South Africa lines are added. Before cargos are
Seaborne trade (a business), which carries more than 90% of all world commerce, is a volatile and risky business due to the interplay of demand and supply and it effect on freight rates. The rollercoaster nature of the business especially in respect to freight rates demand that critical attention is payed to the management of risks.
Marketing of products or commodities should not be any different from marketing of services, both must be given same urgencies and strategies to achieve success from targeted audience or market. However, the notion of marketing services the same as physical product is not far away, although its actual implementations include the people, process, and proof of the services’ offered as additional to the 4 Ps approach of marketing that goes into the services marketing. Marketing, in general, can be defined as, the process of implementing all plans and strategies including product, pricing, promotion and place (distribution) of products from factory to consumer. Freight forwarding is a service industry that relies heavily on third party providers to assist them to deliver a service to their clients. The major distinguishing factors differentiating service marketing from physical products are also the characteristics of the services’ as a product offered to satisfy a customer’s need from a want in returned for financial gain to the provider. Here are some elements of service-related products that needs to be considered when marketing services; intangibility, Inseparability, variability or inconsistency and perishability. One the other hand, physical products such as cell phone, wrist watches, shoes to mention a few, mostly adhere to regular marketing mix approach due its feel, touch, returnable and possession nature to it. This brief essay also proceeds to explain some of
Every firm would love to invest in shipping industry due to large profits involved. However this would seem easy but practically it is lot more difficult and virtually impossible to establish in container line business. The problem pertains to large capital investments in form of vessel and container procurements and risk of operating vessels. Even if we take the examples of biggest companies